The Four Point Approach
As an accredited Main Street Program, we follow a proven approach to downtown revitalization known as The Main Street Four Point Approach. We have committees of volunteers dedicated to each of the following four areas of revitalization.
The Promotion Committee positions the downtown district as the center of the community and hub of economic activity, while creating a positive image that showcases a community’s unique characteristics.
Committee Roster: Kanaan Rhodes (Committee Chair), Julia Thompson, Jordyn Ruble, Kyleigh Baliva, Kevin Schaper, Sherry Jennings, Roseanna Withlow-Greenwood, Heaven Miller, Jared Ritter.
The Design Committee supports the community’s transformation by enhancing the physical and visual assets that set the commercial district apart.
Committee Roster: Bonnie Kipper (Committee Chair), Sarah LaVenture, Annie Criddle, Pam Davidson, Don Greenwood, Judi Brey, Tom Neumeyer, Jeff Rawson.
Economic Vitality Mission
The Economic Vitality Committee focuses on capital, incentives, and other economic and financial tools to assist new and existing businesses, catalyze property development, and works to create a supportive environment for entrepreneurs and innovators that drive local economies.
Committee Roster: Blake Lingle (Committee Chair), Liz Haynes, Spencer Goodman, Emily Hoehne, Jeff Brune, Bridgett Kielhofner, Jakob Pallesen, Wyky Jean, Steven Stovall, MJ DeGraff, Ryan Ungerank, J.D. Webster, Brianna Biri, Dawn Dauer, Dalton Buehler, Rex Rust.
The Organization Committee involves creating a strong foundation for a sustainable revitalization effort, including cultivating partnerships, community involvement, and resources for the district.
Committee Roster: Jocelyn Anderson (Committee Chair) Liz Haynes, Jordyn Ruble, Sarah LaVenture, Julia Thompson, Matt McDonald, Whitney Quick, Barb Frolker, Julian Watkins, Delia Turner, Katie Palisch, Shelby Allee.